Our Story
At beautiLofts, building relationships and personal connections with our Loft Owners is a priority. You aren’t just a number at beautiLofts. We pride ourselves in being a very open-door ownership that cares about your business just as much as you do.
In the past several years, we’ve gotten to know our Loft Owners, and we couldn’t be prouder with the group of professionals we get to work with. We strive to attract the type of people that have what it takes to run their own business and appreciate the freedom and success that comes with taking that leap of faith and running with the endless possibilities. We want you to know that, at beautiLofts, you will feel at home because you’ll be surrounded by other individuals with the same kind of ambition and drive that you have to make your dreams of salon ownership a reality.”
“My biggest inspiration for opening beautiLofts was giving our Loft Owners freedom in their career.
The flexibility I had with my schedule during that time allowed me to be much more efficient than I could be at a traditional salon… and in this industry, time is money.
Empowering our stylists and other beauty professionals has been my main goal. Whether it be increasing income, building clientele, expanding education or just having more free time, I want our Loft Owners to feel supported in their journey toward accomplishing those goals.
Working for yourself can be scary at first, but the challenge is definitely worth the reward!”
– Lauren Falzone, Founder
Partner, Nikki Homfeld with Owner, Lauren Falzone
“Joining the beautiLofts team was such an easy decision for me! Having the opportunity to help beauty professionals gain independence, both professionally and financially, is such a rewarding experience. Hearing stories from Loft Owners about how beautiLofts has changed their lives, makes it that much better to work with them as they start their businesses and begin their new lives as Loft Owners!”
– Nikki Homfeld, Partner, Rochester Hills